Cheers to breaking conventions, embracing flavor, and raising a glass to the art of brewing. Elevate your palate!
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Challenge
Our client needed a brand refresh to better reflect their evolving business values and appeal to a younger demographic.
In response to the dynamic shifts in their industry landscape and a desire to connect more effectively with a younger audience, our client recognized the imperative for a comprehensive brand refresh.
Driven by a commitment to remaining current, aligning with contemporary values, and resonating authentically with a dynamic audience, the refresh encompassed a holistic approach — from visual aesthetics and messaging to a profound reimagining of the overall brand experience.
![](https://octopiagency.com/wp-content/uploads/2024/06/1672x1114-1536x1023.jpg)
Goal
We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.
![](https://octopiagency.com/wp-content/uploads/2024/06/800x1104.jpg)
Result
The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.
The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.
We excel in crafting distinctive brands that set themselves apart from the competition.
![](https://octopiagency.com/wp-content/uploads/2024/06/952x1456.jpg)
![](https://octopiagency.com/wp-content/uploads/2024/06/1516x1924-1024x1536.jpg)
We excel in crafting distinctive brands that set themselves apart from the competition.
![2560x1706 - 3](https://octopiagency.com/wp-content/uploads/2024/06/2560x1706-3-2048x1365.jpg)
![2560x1706 - 2](https://octopiagency.com/wp-content/uploads/2024/06/2560x1706-2-2048x1365.jpg)